Barcolana Regatta & Music Festival Trieste Italy

Dubbed the largest single-start regatta in the world, the Regatta attracts100s of thousands of spectators, as Nearly 2,000 boats make their way through the waters of the Gulf of Trieste in an attempt to win the annual Barcolana Regatta typically on the 2nd Sunday of October, hundreds of crews attempt to manoeuvre through the 16.5-mile course.

Allied Media, a world leader in video projection and outdoor advertising and exclusive Official Outdoor Screen provider for the 42nd Barcolana Regatta & Music Festival, were privileged to be chosen to provide the giant state of the art outdoor LED screen requirement for the Barcolana Regatta in Trieste, helping to create an exciting and unique visual experience for the 100’s thousands of visitors October 6th thru October 10th 2010 We also took this unique opportunity to showcase the very latest Bluwave Bluetooth Proximity Marketing technology. !

Throughout the broadcasts, Allied Media’s screen technology and Bluwave podcasts were a valuable source of information and entertainment for the enormous crowds that attended.

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